Social media marketing creates a back-and-forth conversation with your target audience, giving you the ability to virally market your website through the “buzz” we’ll create. When something interesting, cool or unique is being talked about via your social media profiles on Facebook, Twitter, Pinterest or Google+, it provides a measurable boost in your website traffic. Social media also offers a unique opportunity to engage with new, current and old customers at once on a more personal level.
Why Social Media Marketing?
A study by Deloitte found that 47 percent of millennials (19% for all other age groups) are influenced in their purchases by social media. Research also suggests that 60% of consumers are willing to like or follow a brand on social media. By promoting your business and engaging social media users, you can develop the relationship necessary to convert these consumers into customers.
Google’s algorithm for ranking websites now places a strong emphasis on social media engagement and likes, tweets, shares and favorites can improve your search engine placement. Social media is the new word of mouth and it’s essential your business is part of the conversation.
Our 6 Point Social Media Strategy
Whether it’s through images or words, audiences love to be inspired. Make them say, “Wow.” We take your brand’s core values and create content around them that’s tailored to excite your potential customers.
Visual content gets 94% more total views and people are more likely to share it. High quality, professional images, infographics and social memes can really step up your audience engagement while telling your story.
COMMUNICATE YOUR CULTURE
What’s your company culture like? This can say a lot about your brand and consumers like to know there are humans behind your products and services. We can show this by spotlighting the people who make up your business and giving your messages a personal touch.
FEATURE YOUR CUSTOMERS
Another way to tap into the human side of your business is to highlight your customers and tell their stories. Your audience will feel connected and it builds trust. When someone sees a person similar to themselves using your product or service, it can be a big motivator.
SHOW INSTEAD OF TELL
So your strong suit is your customer service or perhaps your fun personality? Don’t just tell people that on your website. Instead, really show them through anecdotes, video and images.
We believe in giving people content they can actually use. Help them solve a problem and provide them with helpful information instead of a straight up sales pitch. They will be more likely to share too.
Noodle Wave Media uses social media marketing to increase your visibility in search engine results and open the dialogue with your audience. From honing your voice to creating content, we make sure you’re engaging and building relevant relationships.
Our approach to your Social Media Marketing campaign includes:
- Analyzing your social media presence and discovering how to talk to your target audience.
- Developing social branding and marketing goals and strategies.
- Creating branded profiles and scheduling content distribution.
- Tracking and measuring statistics and adjusting for improvements.
Start up your campaign today with a free consultation. Get ahead of your competition. Learn how internet marketing and content development can increase revenue in your business.
Browse our case studies and discover how we work. We’re dedicated to providing your business with lasting results. Review our most successful marketing cases to see the proof.